7 days in Italy

In June 2013 we took “Chinese godfather of rock” Cui Jian and legendary music producer Howie B to Italy for a Journey of Inspiration. Over 7 days we drove from Venice to Lake Como, Milan, Florence and deep down into Tuscany to meet people and explore places. These impressions than culminated into a beautiful song and a stunning short film.

Here is a write-up of the campaign

The short film

And a few stills

Cui Jian on the horn

QuickTime PlayerScreenSnapz005

QuickTime PlayerScreenSnapz007

QuickTime PlayerScreenSnapz008

QuickTime PlayerScreenSnapz010

QuickTime PlayerScreenSnapz011

QuickTime PlayerScreenSnapz016

QuickTime PlayerScreenSnapz023

QuickTime PlayerScreenSnapz025

QuickTime PlayerScreenSnapz026

QuickTime PlayerScreenSnapz027

QuickTime PlayerScreenSnapz029

QuickTime PlayerScreenSnapz034